In 2019, the U.S. Department of Justice teamed up with USAGov to raise public awareness of sexual harrassment in housing. Through emails and social media posts, we helped spread critical messaging to protect renters and share reporting resources - reaching over 84,000 people.
In March 2020, USAGov partnered with the Federal Trade Commission and Social Security Administration on a public education campaign related to scams. We met to strategize and created original content, mapping out a timeline for digital media strategies. As part of the strategy, we hosted a Twitter Chat Live event for National Consumer Protection Week that garnered over 620,000 impressions..
USAGov has been working with the Social Security Administration (SSA) to raise awareness about Social Security benefits and equip citizens with tools to ensure their financial security. We have helped SSA refine its messaging, create a strategic content editorial calendar, boost social media and real-time engagement, and amplify their message through our expansive network. Together, we have reached more than 110,000 email subscribers and 300,000 people on social media, including 18,000 video views for our Facebook Live event on financial security. Our featured syndicated article generated 212 media mentions with a total potential audience of 12,576,355.
Leveraging USAGov's team experience has been invaluable to us, particularly as we have been developing a new digital strategy to enhance communication with the public. We worked closely with the team to try out a new engagement tactic and we surpassed expectations. It was not only a big win for us, but it provided us with the training and confidence to innovate, which is a lasting return on investment.
- Social Security Administration
Thanks to our collaborations with USA.Gov, we've been able to amplify our public service messages and reach more people with critical information on consumer protection."
- Nat Wood, Associate Director, Consumer & Business Education, Federal Trade Commission
Over the years, the FDA has taken advantage of the great opportunity to partner with USAGov to disseminate critical consumer health and safety information to Spanish-language audiences. Their amplification, support and outreach expertise has been extremely helpful and valuable."
- Gloria Sánchez-Contreras, FDA Spanish-Language Communications Lead, U.S. Food and Drug Administration